We use Organic Cotton made naturally without the use of pesticides and 91% less water than the industry standard. With organic cotton the negative impact is reduced since it sustains the health of soils, ecosystems and people by using natural processes rather than artificial inputs. No genetically modified crops or toxic chemicals such as chemical pesticides and fertilizers are used in the cultivation of organic cotton.
Organic cotton requires less water, less energy and improves the health of the cotton farmers and their families since they are not exposed to toxic chemicals. You can read more about organic cotton and its benefits on Aboutorganiccotton.org. Products containing organic cotton are labelled with a tag.